LIV Golf Welcomes New COO to Its Leadership Team

“I am excited to join LIV Golf as Chief Operating Officer"

by Sead Dedovic
LIV Golf Welcomes New COO to Its Leadership Team
© Matthew Lewis / Getty Images Sport

LIV Golf has welcomed Lawrence J. Burian, previously a senior executive with Madison Square Garden Companies, as its new Chief Operating Officer. LIV leaders once again confirm that they have serious intentions and that they want to do great things on the golf scene.

The CEO of LIV Golf, Greg Norman, talked to the media about how important Burian will be in their project; “Lawrence is a proven leader and a proven winner, and we couldn’t be more excited to have him on our executive leadership team.

After more than two years of breaking molds and pushing boundaries, LIV Golf is on the precipice of significant growth. Lawrence’s decades of business experience are exactly what we need to keep us competitive and moving forward”.

- Norman said, as quoted by! Burian is delighted to be part of this project. His intention is to help LIV Golf achieve its goals. Burian will be an important part of the LIV project. It is expected that LIV could make an even bigger revolution in the coming months.

“I am excited to join LIV Golf as Chief Operating Officer and look forward to harnessing my more than two decades of senior executive experience to help build on the progress and momentum that is well underway”.

Burian and LIV Golf

Burian understood how serious the LIV project was, and immediately agreed to be a part of the whole story. LIV is moving in the direction of progress. Their desire is to become the strongest Tour and attract many more stars of the golf scene.

Burian was presented with their goals for the next period, and he had no hesitation in accepting the offer. "The creation of a new global sports league in less than two years was nothing short of extraordinary and now is the time to capitalize and build on that success.

LIV Golf has a very bright future as we seek to continue growing the game of golf, engaging new audiences, enhancing the guest experience, innovating our event and media production and building franchise value, all while creating a compelling home for our world-class athletes.

I’m committed to working with my talented colleagues at LIV Golf towards achieving our ambitious goals”.

Liv Golf