Carlos Alcaraz breaks another precocity record

Carlos Alcaraz continues to set new records at just 21 years old

by Simone Brugnoli
SHARE
Carlos Alcaraz breaks another precocity record
© Getty Images Sport - Julian Finney

Big money for Carlos Alcaraz. After his triumph at Roland Garros a week ago, his third Slam title, the spotlight of the tennis world is on the Spanish champion.The Spanish champion has taken back the second position in the world rankings from Novak Djokovic, detaching with his Paris success rival Jannik Sinner in terms of majors won.

Carlos Alcaraz, Queens 2024
Carlos Alcaraz, Queens 2024© Luke Walker / Stringer - Getty Images Sport
 

The 21-year-old from Murcia represents a real gold mine for many sponsors. Among the brands that have put the young Iberian under contract, the best known sports brands are Nike and Babolat, among the luxury brands we find Rolex, Louis Vuitton in addition to BMW, Calvin Klein and ElPozo Alimentación.

Just Nike in recent days closed a historic agreement with Carlitos, touching up the contract that had already begun in 2019. The Spaniard celebrated his triumph at Roland Garros 2024 with the members of Nike present, with whom, according to Relevo, he negotiated in recent weeks a multi-year agreement (until the middle of the next decade), renewing the current agreement that lasted until 2025.

Carlos Alcaraz doesn't stop

Carlos Alcaraz has established himself in the elite with overwhelming ease, and his journey in the ATP rankings confirms this. He has now accumulated a whopping 100 consecutive weeks appearing in the top-5, without abandoning that privileged position since he burst onto the scene on July 25, 2022, after reaching the final at the Hamburg tournament. He has been ranked number 1 in the world for 36 of those 100 weeks.

Carlos Alcaraz
Carlos Alcaraz© Getty Images Sport - Julian Finney
 

Furthermore, the new contract proposed by Nike to the Murcian foresees really important numbers. In fact, it is a collaboration that will bring to Alcaraz's coffers a figure that is around 15 to 20 million dollars per year.

The American brand has also committed to the creation of a personalized logo, similar to those created in the past for Roger Federer and Rafa Nadal. A collaboration that will allow the three-time slam champion to surpass even the recent one between Nike and Jannik Sinner, who recently signed his new agreement with the American brand for the sum of 158 million dollars over ten years.

Carlos Alcaraz
SHARE