Novak Djokovic and his wife, Jelena, underlined the importance of social media, especially that of Facebook and Instagram, in their foundation which fundraised great amounts of money to help Serbian kids get an education.
The Novak Djokovic Foundation, owned by the couple mentioned above, focuses on helping children all around Serbia get access to early childhood education and they have excelled in doing so. “The introduction of social media, especially Facebook and Instagram, has helped us reach global audiences.
We’ve been using Facebook and Instagram as a fantastic tool to fundraise and also to raise the importance of investing in early childhood education”. , said Jelena Djokovic. As an example, on Novak’s 31st birthday, the Wimbledon champion has fundraised enough money to send 400 kids to preschool for one month through a Facebook campaign.
“I think it’s important for athletes to use a platform for goods to give back in any shape or form, you know, showing that regardless of success that you have achieved you are still blessed and you are still conscious of what is happening in your community and around the world”.
, said Djokovic in his Instagram post. Besides sharing personal content, promoting businesses and throwing with likes everywhere, social media has enabled people to give money to charities in an easier way. Novak Djokovic can relate to this.
“Facebook and Instagram have helped me build my own authentic platform that has helped me get closer to the fans and share different content that people don't usually get to see when they watch me play tennis on the court.
It allowed me also to promote the charity work that we do with our foundation”. , Novak said.
Our work with their teams building a platform with purpose is the greatest mission - we endeavor to build connections and create a brighter future for all younger generations, together. If you want to be part of our journey and share our vision for a better world, join us this Season of Giving and donate at fundraise.novakdjokovicfoundation.org.
From our big Novak Djokovic Foundation family to yours, we wish you a very happy holiday! 🎁