Daniil Medvedev has presented his candidacy as the great alternative to the Big Three, the great dominators of the circuit for almost two decades. However, the Muscovite's environment does not want the slightest relaxation for the recently won US Open title against Novak Djokovic.
He has to take more steps forward. "Winning the US Open is a huge step. However, both Daniil and the whole team always focus on performance. It is a way of life, a way of thinking, which means that you are always attached to the idea of doing better and therefore, to win the next tournament.
Daniil has not yet entered that state of mind, because now he must savor the title and is on vacation in the week before the Laver Cup. I have it in my veins, and when I see that Daniil cannot play the PlayStation without getting on the walls if he does not win, I am convinced of the idea that it is something that also happens to him", explained in Tennis Majors Gilles Cervara, coach of the Russian tennis player.
For Cervara, Medvedev's objective, after proclaiming himself champion of the ATP Finals in 2020 and the US Open this year, cannot be other than to conquer the rest of the Grand Slams: "The Grand Slams are quite plausible objectives.
However, above all, I always tell myself that any goal requires a lot of work and a lot of improvement on a daily basis. The team has started to think that they have already won a Grand Slam, but we see many things to improve."
From the success of the shoe-wear company, it seems evident that Roger Federer’s name certainly helped the sneaker brand to become what it is today as they have wide range of operations in USA, Europe, and Japan.
Federer on spending the lockdown at the On running laboratory
While Roger Federer’s future in tennis hangs in the balance as he announced that he would be undergoing yet another knee surgery after a quarter-final defeat to Hubert Hurkacz in Wimbledon Championships.
His brain-child Laver Cup is all set to kick-start its fourth edition from next Friday at the TG garden in Boston. In all likelihood, the Swiss star might not attend the event. But, his presence will be felt by fans attending the tournament as both the brands that sponsor him(Uniqlo and On Running) have become the official life-wear and shoe-wear partners of the tournament.
The former world no.1 also shared his experience of spending the lockdown at the On running laboratory. “It’s incredible that this wonderful company is headquartered so close to where I live. Because the pandemic forced me to be home so much for the last 18 months, I have had the opportunity to work with them much more than in normal times”, the Swiss star commented.