Roger Federer protagonist of UNIQLO Lifewar: Made For All

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Roger Federer protagonist of UNIQLO Lifewar: Made For All

There is great anticipation for the imminent return to the court, this time on clay, of twenty-time Grand Slam champion Roger Federer. The Swiss tennis player will make his return to the home ATP tournament in Geneva where he will try to prepare for the second Grand Slam tournament of the season, the Roland Garros.

In addition to this Roger Federer is currently engaged in his new advertising campaign for his now well-known brand UNIQLO. Roger Federer is the ambassador of this brand and for over a year UNIQLO has taken over Roger Federer as its main sponsor in the world of sport.

The advertising campaign features the New York artist Futura with his Designer Christophe Pensiero and many other well-known names in this world. With a slogan that reads Lifewar: Made For All. This spot will clarify the concepts and ideas with which the new UNIQLO clothing line was created, conceived by the president of global creativity of this brand John Jay.

The latest on Roger Federer

In addition to the eight-time Wimbledon winner this campaign will feature Swedish table tennis champion Anna Carin Ahlquist and wrestler Alex Kessidis. The new advertisement will also feature UNIQLO Europe's sustainability director Maria Samoto Ledous and the CNSAS mountain rescue team in Milan.

Roger Federer is back in action in this 2021 in March, after an absence of over thirteen months: the Swiss played the Doha tournament, won his first match against Daniel Evans and then went out in the quarter-finals against then tournament winner Nikoloz Basilashvili.

In this 2021 the main objectives of the Swiss champion are Wimbledon and the Tokyo 2021 Olympic Games with the Swiss who has been fighting for some time with Rafael Nadal and Novak Djokovic for the career Grand Slam title record. Currently Roger and Rafa are driving at an altitude of 20 in front of Nole stopped at an altitude of 18.