In recent years, many insiders or supporters from all over the world have been amazed and sometimes even perplexed by the stubbornness of Serena Williams. For two years the American has been chasing unsuccessfully the only real record he misses, the 24 Slams won by Margaret Court.
Over the years Serena has collected bad defeats and even sometimes bad figures often caused by a disappointing condition. At 38, it is now difficult for her to fight and win against young tennis players. Earning almost $29 million in prize money and endorsements, Williams was the highest paid female athlete in 2016.
She repeated this feat in 2017 when she was the only woman on Forbes' list of the 100 highest paid athletes with $27 million in prize money and endorsements. She has won the 'Laureus Sportswoman of the Year' award four times (2003, 2010, 2016, 2018), and in December 2015, she was named Sportsperson of the Year by Sports Illustrated magazine.
In 2019, she was ranked 63rd in Forbes' World's Highest-Paid Athletes list. The 23-time Grand Slam winner has perfectly kept herself in good shape in order to be competitive on the tennis tour. Moreover, she has also kept track of all the business activities.
“Something I do every day is to completely turn my brain off, which sounds weird but because I work so much between tennis and running my other properties—Serena Ventures and Serena Clothing. But it’s a lot so I just need to turn my brain off and not think about anything,” Williams told CNBC Make It.
“It really helps me to focus on Olympia and focus on the moment and not think about anything else,” she added. “And I purposely do that with her because I know that I just need to shut off”.