Tennis - Germany's Angelique Kerber is the latest player to get involved in running a tournament - Roger Federer has done it with the Laver Cup, Caroline Garcia has invested in the new WTA tournament in Lyon and now Kerber is also taking an active role in the organization of the Bad Homburg Open.
Kerber's company AK Management along with Markus Gunthardt's Perfect Match (which runs the Porsche Grand Prix in Stuttgart) will organize the Bad Homburg Open in 2020 in the week prior to Wimbledon. According to Tennisnet, Kerber says, "It was important to me from the start that it should be a warm, friendly tournament, I know what the players want.
It's not that difficult to make us happy. The players want good sporting conditions and they want to feel good." With the total prize money being $275,000, it may be difficult for the tournament to draw the big stars but Kerber's manager Aljoscha Thron says that they will be talking to several players in order to get them to play in the tournament.
Kerber will surely be there in the tournament as a player as well as making sure things are done correctly behind the scenes. "I would also like to bring my heart into it. Of course, it costs time and you do not only have tennis in your head, but you also have other conversations you have to lead, but you also have to be creative, you have to think about which partners you need, you have to ask, who fits our concept, to this tournament.
It all takes time, but it is not wasted time. We are building something up and will get bigger, better and more experienced every year. ” There is already some good news for Kerber with the final Saturday already being sold out for the tournament.