Daniil Medvedev and Lacoste will be joining forces together until 2026! "Lacoste is proud to announce the renewal of the contract with rising tennis star DaniilMedwed until 2026. In the essence of the brand's founder, it is his elegance of play and his spirit that Lacoste wishes to transmit through the extension of his contract.
#TeamLacoste. Daniil Medvedev fully represents the audacity of this new generation of tennis players. His game and his tenacity on the court allows him to question the current hierarchies of tennis. And he proved it once again by winning the title at Paris-Bercy."
With this press release, shared on Twitter, the renewal of the partnership between Lacoste and Daniil Mevedev was formalized, which began in the spring of 2019. The historic French brand and the Russian tennis player together obtained the final at the US Open, lost after five exciting sets against Rafael Nadal.
We must remember that Medvedev uses a Tecnifibre racket, which is always part of the Lacoste group.
Lacoste is proud to announce the renewal of the contract with rising tennis star @DaniilMedwed until 2026. In the essence of the brand's founder, it is his elegance of play and his spirit that Lacoste wishes to transmit through the extension of his contract.
Daniil Medvedev at the ATP Finals 2020
Alexander Zverev's late night show under the roof of London's O2 Arena at the ATP Finals 2020 turns out to be frankly miserable.
A good thing for Daniil Medvedev, that the vast majority of the problems are limited to stacking them up during the first fraction, already champion in Paris-Bercy. The German, too bad to be true, wins just over 20% of the points with the second ball and arrives at the finish line with thirty unforced errors in the bag.
Without having a valid tactical plan or simply the elements to make a real match, he does what he can. Little, in the vast majority of cases. The Russian, obviously without overdoing it, closes at 6-3 6-4 after just over ninety minutes and at the second participation in his career he moves the zero from the box of Finals victories.
In the Group Tokyo 1970 Medvedve and Novak Djokovic seem to be rulers. Intensity and quality do not go the same way. Zverev, who does not have a sufficiently good package of solutions from the baseline, at least manages to put his head forward at 3-2.
However, not without going back from 0-30 in the opening game and not without drawing a very complicated backhand volley at 2-2 30-30 from the deck of jokers. Medvedev, more lucid and at least less foul, even without shining puts the decisive shoulder in the seventh game and defends the last two rounds of serve with order.
In the middle there is also a service from below that is worth 40-30 on 4-3.